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Art18-3-2.pdf
Exploring the diverse motivations of volunteer water management committees in rural Malawi
Ian Cunningham
Small is Beautiful Consulting; and Honorary Fellow, Institute for Sustainable Futures, University of Technology Sydney; ian.cunningham@smallis.au
Juliet Willetts
Institute for Sustainable Futures, University of Technology Sydney; Juliet.willetts@uts.edu.au
Tim Foster
Institute for Sustainable Futures, University of Technology Sydney; Tim.foster@uts.edu.au
Keren Winterford
Institute for Sustainable Futures, University of Technology Sydney; keren.winterford@uts.edu.au
ABSTRACT: Motivated volunteer water committees are central to the effectiveness of community-based management (CBM) approaches to rural drinking water supply. CBM is the predominant approach to managing rural drinking water supplies, particularly in low-income countries. In CBM, it is assumed that a community’s interest in a sustained water supply will motivate them to take on water supply management responsibilities. However, in practice and in the academic literature, Water Point Committee (WPC) members’ motivations have been oversimplified and are poorly understood. This paper uses Self-Determination Theory (SDT), a theory of motivation, to analyse the types and quality of WPC members’ motivations across six rural locations in Malawi. We found a wider range and quality of motives than has been documented in the literature. WPC members’ autonomous, higher-quality motives included personal benefits from an improved water supply service, the pro-social nature of the committee role, an interest in learning and working with others, and positive changes in self-esteem. Lower-quality motives were experienced as feelings of being pressured and included continued committee participation to avoid shame or to avoid disappointing others. Our study findings show the relevance of SDT in providing a more nuanced understanding of what drives WPC members’ commitment to water management responsibilities. This understanding of, and support for, members’ motivations is critical for sustaining community-based rural water supply services.
KEYWORDS: Motivations, rural water supply, volunteers, community-based, Self-Determination Theory, behaviour change, Malawi